Rewire Water is a local Seattle bottled water looking to revitalize its packaging and rewire its brand.

BACKGROUND

Vita Technologies, a start-up company in Seattle, needed a re-brand on their ultra-hydrating functional water, Rewire. What began as a packaging design and positioning project blossomed into a full portfolio launch, including web design for online sales, communications strategy, social media marketing and content development.

Scope:
Brand Identity
Packaging Design
Custom Iconography
Website Design
Sales and Marketing Collateral Design
Communications Design
Content Development
Social Media Strategy

Hydrate more. Drink less.

Starting with the name as inspiration, the vibrant wire design created color and movement to set the stage for a hydration brand to tell its unique story to rewire the way we think about water.